The theme of 2007 is going to be free. Free Job Postings, freemium services, and free shrimp (Oscar, there's no such thing as free shrimp).
Some recent posts on the matter.
The Chad: Do Job Postings Yearn To Be Free?
The Chad covers a recent presentation on the reality that information will get out, based on the network effect. Since pixels cost nothing, why are people paying?
Job Syntax: Free Job Postings on Job Burner
Gretchen and Zoe are joining JobBurner, a service that combines a job board with the interactive matchmaking technology of dating sites. Job posting is free until February 28th.
StlRecruiting: Free Job Postings are Up
In St. Louis, I launched a series of sites that allow recruiters to post all of their jobs for free on jobs blogs. I will roll these out to other cities as I measure its success, but the point is to show recruiters they don't have to pay for job boards and can create their own.
What is the future of posting? I think it will lie in recruitment marketing - putting jobs up on your site or on a board was made easy with the internet - but how do you get targeted responses? You join communities of the people you want to hire. And in those communities, the postings can be free.
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